1983 Kyocera merged Yashica….


Kyocera was the company which used to produce Yashica & CONTAX cameras until 2005.

When we heard the news Kyocera was merging Yashica…..For Japanese, it was a quite surprising news.

First of all, nobody knew what Kyocera was…..

And then, we could not understand why they were purchasing camera company which was already not competitive and was in broke……

Cameras were not as profitable as before even then and that was the days any camera company was expanding business to something else.

Kyocera means Kyoto-Ceramics….today, anybody knows what fine ceramic is….but not those days.

At least Yashica & CONTAX survived until 2005 rather than disappearing in 1983…..

Did the merger meant something to Kyocera?

I would say “Yes”.

Yashica was not popular at that time and that was the reason going broke. But at the same time, they had quite good technology on electronics.

I think that was the main reason they purchased the camera company which was in broke.  Also having consumer product made them famous as well.

That’s how, I would say they were quite good business people.

Then, when they recognized that digital cameras were not profitable, their decision was quick……

Nowadays, price of digital cameras are cheap and model change cycle is too fast……As a CONTAX fan, it was sad to hear about withdrawing….but as a business people, I will have to say, they were right.

About the same time, Konica.Minolta stopped camera as well and they are doing quite well now.

Vancouver Skyline in evening


In a sunny winter evening, the sky turned to beautiful purple.

I used CONTAX Tvs2 film camera for this special moment.

At the same time, I used digital camera as well……but still this one has something more detail.

At the same time, now I am so used to 4/3 format which is closer to square, 35mm looks too wide and hard to frame for me now.

CONTAX Tvs2

Car Design Clinic…..2010 Chevrolet Camaro


Chevrolet Camaro came back after 7 years of absence since last produced as 2002 model.

After the long blank, they gave up their own design and brought 60’s retro outfit like what Mustang did.

When I first look at the real one……”what’s an ugly pig!!”…….that was my honest opinion although they are quite popular in the market.

Let’s compare to the original 60s design…..

Believe it or not…..It does not look a like at all!

First of all, why did it have to be that big? Remember the previous 2002 model? It was low and wide……and believe it or not, current model is even wider than that !!! What’s for?
Of course it is taller as well.

Original model has a reasonable height of roof, reasonable size of side windows….but not new ones.

  • unneccesally tall body
  • Low roof
  • Small Glass area
  • Extremely high dashboard

I just can’t believe this thing is created in 21st century.

Look! how huge those wheels are……..what is the point of using 20 inches???? Remember….big wheels are always heavy and affect under spring weight which affect the performance.

Imagine how much those tires are going to cost!

To much up to the unnecessary huge wheels, they had to make the body taller and that is why Camaro looks huge and heavy. They did the same thing as Chrysler 300 did.

Also because of the huge wheels, the body looks popped up. Too much ground clearance makes car look unstable as well.

This is the one I modified by Adobe Photoshop.
First of all, I did not touch around wheels because If I change the wheel size, I will have to modify the shape of wheel arches and then, I will need to adjust whole body size as well.

So, what I did was……just sliced the body horizontally and made the body a bit lower. Also the suspension springs has been replaced to make it lower. That’s all and it does look much better than before.

Although the huge body, why is that interior that tight?Sporty cars are not supposed to be that roomy……but they could do something better than that.

Me 173cm, 65kg think that is cramped.

They are using “Zeta platform” which was originally developed by Australian “Holden”. It does not look as good as Holden commodore to me…..honestly……..

Retro style is always difficult.
All the cars need model change after certain period of time, but what are they going to be?
As long as they are dead copy of original, there is not much they can do. Maybe what they can do for Camaro next time is……what I did here, then it is the end again.

Turning into Retro design means giving up evolution and trying to find easy ques from past history.  It means designer is admitting they are not as good as past people.

Original Camaro was not only powerful hot rod……it was practical as well and that was the reason of the popularity.

You young designers!! Do your job!!

View of Auckland city


Tamaki drive is the main street by the waterfront connect to East Auckland from Auckland city.

The first bay is OKAHU bay. When you look at sea, there is a dynamic view of Auckland city, then you turn around from the sea, there is Kerry Tarlton’s underwater world…..

In the Sunny/Cloudy/Rainy summer day, the red parasols were creating dramatic image.

CONTAX Tvs Digital

 

1956 Ford Thunderbird……in Melrose


First Thunderbird came into market as 55 model. Believe it or not, T-bird….later known as a luxury coupe was originally, 2 seater convertible which was similar to original Chevrolet Corvette lunched in 53.

Compare to LEICA, CONTAX seems to be brighter  and clearer color.

Sunny clear afternoon in California……Good situation for Cirl Zeiss lens.

CONTAX Tvs Digital